In today’s digital landscape, you can never undermine the importance of SEO for your business. Regardless of the size of your business, SEO can have a massive effect on your growth and success, and it all starts with the SEO strategy that you implement.
Over the years, like a lot of things in business, SEO has had to evolve – moving on from the old trend of just stuffing keywords into every bit of content you write, to now niching down and focusing more on user-centric approaches. Staying with SEO trends can be crucial for sustained growth, so let’s take a dive into just exactly how updated SEO can assist your business!
The Benefits Of Updated SEO
Updating your business’ SEO regularly can do a great deal for not only your long-term but also your short-term growth! By adding fresh and exciting content that can draw potential customers to your website you’re already adding to your cause with an increase in visibility – where your business will remain more visible in search engine results pages (SERPs) with the fresh keywords and additional content you’ve added!
Not only this but updating your SEO regularly can provide an enhanced user experience, allowing your customers to more easily browse the content on your website and providing search engines with more reason to rank you higher in terms of your SEO!
Non-Content SEO For Growth
Sometimes SEO isn’t just all about adding brand new content and refreshing those keywords across your website, it can be as simple as being optimised for mobile! You’re probably looking at this on your phone, and you wouldn’t be alone as the majority of internet users in 2024 are using their mobile phones over other devices!
SEO can be such a great asset for your website on desktop, however, it might be performing great with the customers viewing on their computers and laptops, but if you disregard the mobile users you’re losing out on a vast amount of potential business! In reality, having a mobile-friendly website can greatly increase your chances of pulling in those potential customers away from competitors, as even Google prioritises mobile-friendly sites in the search results meaning you’ll see growth in your SEO without the need for adding more content…although, that’s never a bad idea!
The Role Of Content In SEO Growth
Going from one end of the spectrum to the other, from how you can increase your SEO to the role that content can have in your business’ SEO growth! High-quality content can be a great asset for SEO growth, with relevant, engaging and valuable content you’ll see a massive increase in your SEO. Keeping the content fresh and relevant, especially with updated keywords you’ll see the difference in your website’s SEO!
Adding additional aspects to your content can be amazing for allowing your SEO to grow, and there’s nothing better than breaking into your local SEO! Making sure that your content is tailored towards the local area with keywords that feature towns and cities nearby can allow more potential customers to find you easily within the local area.
An Overview Of How Updated SEO Can Assist The Growth Of Your Business
Growing with SEO can be something that you might find so natural within your business, it can be as easy as just optimising your website for mobile, or introducing some fresh keywords every so often to push your website further and further up the search results and provide you with that well deserved SEO growth!
Want to know more about where your SEO stands though and what SEO strategy might be best for you to grow? Then the team at Use Brandable is ready to help your business grow! Get in touch here to learn more about our SEO & website audit, or click here to get in touch with one of the Use Brandable team today and we’ll get your SEO growth showing in no time at all!
