Hashtags. Everyone knows what one is, but does everyone know the importance of one, and what they really do? Hashtags have a big role to play in social media and can help scale businesses if you get it right. So let’s dive deeper into them… What actually is a Hashtag? As many of you know, […]
Does this year feel like it’s flying past us? It seems like only yesterday that we were getting ready for the Summer, and now we’re on the road to the holidays! However, just before that piques our interest there are a few days that definitely take the attention of those who love to save a […]
Most consumers are looking online for information that will help them make smarter purchasing decisions. In fact, according to the eCommerce Foundation, 88% of consumers will research product information before they make a purchase online or in the store. This buying behaviour trend emphasizes the importance of a website for today’s businesses.
Search engine optimization, or SEO, is the process of increasing your site position and page rank organically through quality backlinks and effective keywords. SEO is the most effective way to increase traffic to your website.